If you know where to look, you can find on YouTube the official promo channels for some of Japan’s greatest videogame companies. You can also find those of broken companies such as Namco Bandai, whose recent mediocre form can be attributed to a gross overuse of resources in promotion of its latest purikura machine, as demoed in the eyelash fixation video above.
Anyway, set your mouses to click. Here are The Channels:
SEGA’s channel is bold and beautiful, but a bit heavy on its coverage of the WCCF arcade-football-card game phenomenon.
Square Enix’s is OK, if a little austere-looking. I suppose the same can be said for most of SquEnix’s games. Zing!
Namco Bandai’s channel is 99% Gundam battle footage, though the “Podcasting Magazine” section has its moments.
Hudson’s “hudsonTV” channel has the most charm. It’s something you can laugh with.
Arc System Works also has a channel, so that’s good.
The Taito Channel has some mind-melting full-HD Darius Burst cutscene footage, among other treats. Long live Taito!
Finally, you should check the FamitsuTube channel, which is full of protracted interviews, cute video blogs and shameless flirting…
Satoru Iwata Video Interview - the late Nintendo president spoke with Kikizo in 2004 as 'Nintendo Revolution' loomed.
Kaz Hirai Video Interview - the first of Kikizo's interviews with the man who went on to become global head of Sony.
Ed Fries Video Interview - one of Xbox's founders discusses an epic journey from Excel to Xbox.
Yu Suzuki, the Kikizo Interview - we spend time with one of gaming's most revered creators.
Tetris - The Making of an Icon: Alexey Pajitnov and Henk Rogers reveal the fascinating story behind Tetris
Rare founders, Chris and Tim Stamper - their only interview? Genuinely 'rare' sit down with founders of the legendary studio.
The History of First-Person Shooters - a retrospective, from Maze War to Modern Warfare